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Organic Growth Manager - Lil Legends- Noida APPLY NOW

Noida
600000 - 800000 inr / year
Full time

Job Profile: Organic Growth Manager - Lil Legends

Location: Noida

Experience: 3- 5 years in SEO, content marketing, or digital growth (preferably in parenting, education, or D2C)


Role Overview:

As the Organic Growth Manager, you will be responsible for building and scaling Lil Legends presence through non-paid digital channels. From SEO-optimized blog content and educational newsletters to website optimization and CRM journeys your work will drive brand discovery, build trust with parents, and fuel long-term customer engagement. You'll collaborate closely with the editorial, community, and e-commerce teams to align messaging, voice, and strategy.


Key Responsibilities:

1- SEO & Content Strategy

  • Build and execute a strong SEO roadmap for the Lil Legends website and blog.
  • Identify high-potential keywords in the parenting, early education, and child development space.
  • Collaborate with content writers and designers to create informative, engaging, and discoverable content.


2- Website Optimization

  • Continuously improve on-site content structure, internal linking, and metadata for better visibility
  • Optimize landing pages for conversions and performance (D2C, lead generation, etc.)


3- Blog & Educational Content

  • Manage a parenting and early education blog aligned with the brands tone and product vision.
  • Plan and maintain an editorial calendar that aligns with product launches, seasonal trends, and community interests.


4- Email & CRM Marketing

  • Design and run nurturing journeys for subscribers from welcome emails to product storytelling and educational tips.
  • Segment audiences and personalize communication to improve open and click-through rates.


5- Analytics & Reporting

  • Use tools like Google Analytics, Search Console, and SEO tools to track and report on growth KPIs.
  • Regularly assess content performance, keyword ranking, and user behavior to improve strategy.


6- Cross-functional Collaboration

  • Work closely with the influencer/community team to amplify high-performing content.
  • Align messaging with product team and editorial lead to maintain consistency.


What Were Looking For:

  • Proven experience in organic growth or SEO-led marketing.
  • Strong writing instincts and understanding of parent-first, helpful content.
  • Experience with keyword research tools (Ahrefs, SEMrush, Uber suggest, etc.).
  • Familiarity with CMS platforms, Google Search Console, and email marketing tools.
  • Data-driven mindset with an eye for storytelling and community relevance.


Interested candidates, please share their updated candidature at recruitment@oswaalbooks.com OR hrleads@oswaalbooks.com.


APPLICATION FORM

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Dear Candidate, Thank you for applying against our advertised job at Oswaal Books & Learning Pvt Ltd, Agra. We are in the process of receiving and reviewing job applications. Should we wish to proceed further with your candidature if found matching our requirement then we shall get in touch with you. Warm Regards, Team Recruitment